Monday, October 24, 2016

Internet Marketing Course in Delhi

ADMEC provides training in the field of Internet Marketing for working professionals, business owners and job-seekers, covering basics and advance level concepts of Internet marketing, wherein you will learn how to do marketing online from training experts having years of experience in this domain.
Also, after learning all the digital marketing concepts, you will be able to implement digital marketing concepts and work as a part time or full time freelancer.
Internet marketing is referred as the advertising and marketing efforts that use the sources like web and email to generate direct sales via e-commerce, in addition to sales leads from Web sites or emails. 
 
Broad Classification of Internet Marketing:
Email marketing: It includes delivering targeted emails tailored to meet users requirement.


SEO (search engine optimization): It is the most common type of Internet marketing used to increase the website’s prominence across various search engines. It can be achieved through on-site analysis, blogging, link-building and content creation.

PPC (pay per click): It is termed as Paid Search. In this process paid advertisements are placed to the right or top of the ‘organic’ search results.

Social Media: It is about handling a brand’s image through multiple social channels including Twitter, Facebook, Pinterest, Linkedin and many others.

Courses

ADMEC is providing both certificate and diploma course in the field of Internet Marketing:
1. Google Analytics Course
Google Analytics Course in our institute is a certificate course for internet Internet Marketing Professionals and SEO professionals
Duration: 1 Month

Pre-requisites: Individuals must have good knowledge of computer basics and internet. Knowledge of SEO or Internet Marketing would be an added advantage.

Training Mode: Both classroom and online

Topics Covered:
Course content can be broadly classified into below topics:
  • Overview to Google Analytics
  • Introduction to Web Analytics
  • What does Analytics Measure?
  • Fundamentals of Google Analytics
  • Basics of Google Analytics Report
  • Report Preparation in Google Analytics
  • Illustrating Segmentation in Google Analytics
  • Sharing Options in Google Analytics
  • Reports (Visitor & Audience) in Google Analytics
  • Advertising Reports in Google Analytics
  • Traffic Sources and Channel Reports in Google Analytics
  • Behavior & Content Reports in Google Analytics
  • Conversions in Google Analytics
  • Other Reports in Google Analytics
2. Social Media Marketing Course
It is a short term certificate advanced training program in social media marketing and optimization. It covers basic & advanced concepts of social media marketing
Duration: 1 and half months

Pre-requisites: Apart from good knowledge in computers and internet, knowledge about HTML5 and CSS3 would be an added advantage.

Training Mode: Both classroom and online

Topics Covered:
Course content can be broadly classified into below topics:
  • Understanding Social Media & Marketing
  • Facebook Advertising Fundamentals
  • Twitter for Business
  • LinkedIn for Business
  • Google+
  • Blogging Strategies
  • Pinterest & Youtube
3. Google AdWords Premium Course
It is a short term certificate program covering the concepts of AdWords Pay Per Click (PPC).

Duration: 1 Month

Pre-requisites: Apart from good knowledge in computers and internet, knowledge about HTML5 and CSS3 would be an added advantage.

Training Mode: Both classroom and online

Topics Covered:
Course content can be broadly classified into below topics:
  • Getting to Know AdWords
  • Landing Page and Its Importance
  • Getting Started with AdWords
  • Researching Keywords using Keywords Planner Tool
  • Planning A Search Campaign
  • Creating Ad Group
  • Exploring Quality Score
  • Ad Performance Tracking
  • Optimizing for Performance
  • Using Display Ads in Remarketing Campaigns
4. Google AdWords Master Course
It is a short term certificate program covering the advance level concepts of Pay Per Click (PPC).

Duration: 2 months

Pre-requisites: Apart from good knowledge in computers and internet, knowledge about HTML5 and CSS3, Adobe Photoshop would be an added advantage.

Training Mode: Both classroom and online

Topics Covered:
Course content can be broadly classified into below topics:
  • Getting to Know AdWords
  • Creating Landing Page using HTML5 and CSS3, Adobe Photoshop
  • Getting Started with AdWords
  • Researching Keywords for AdWords Campaigns
  • Creation of Your First Search Campaign
  • Looking at Quality Score
  • Ad Performance Tracking
  • Performance Optimization
  • Using Display Ads in Remarketing Campaigns
  • Leveraging Video Advertising
  • Google AdWords Assessment
5. SEO Premium - An SEO & SMO Course
It is a short term certificate program covering advanced and practical concepts of SEO.

Duration: 2 months

Pre-requisites: Apart from good knowledge in computers and internet, knowledge about HTML5 and CSS3, basic knowledge of web page designing using any graphic design tool would be an added advantage.
Training Mode: Both classroom and online
Topics Covered:
Course content can be broadly classified into below topics:
  • Basics of Search Engine
  • What is SEO
  • The Theory Behind the Long Tail Search
  • Importance of Keywords for Your Website
  • Tips to Build A SEO Friendly Website
  • External Ranking Factors
  • Planning A Website to Upload on Server
  • Planning Off-Page Optimization
  • Social Media Optimization
  • Preparing Status Reports
6. SEO Master Course
SEO Master Course is a short term certificate program covering advanced level topics in Search Engine Optimization (SEO) covering concepts like designing for website and ads, on-page and off-page seo, smo etc.
Duration: 3 months

Pre-requisites: Apart from good knowledge in computers and internet, knowledge about HTML5 and CSS3, basic knowledge of web page designing using any graphic design tool would be an added advantage.

Training Mode: Both classroom and online
Topics Covered:
Course content can be broadly classified into below topics:
  • Introduction to SEO
  • Search Engines and their Algorithms
  • Types of SEO and How they are used?
  • What you need before Starting SEO for a Website
  • The Theory Behind the Long Tail Search
  • Importance of Keywords for Your Website
  • Tips to Build A SEO Friendly Website
  • External Ranking Factors
  • Preparing Website to Upload on Server
  • Does Hosting & Domain Matter for SEO?
  • Planning Off-Page Optimization
  • Social Media Optimization
  • Overview of various Internet Marketing
  • Preparing Status Reports
7. Internet Marketing Expert
Internet Marketing Expert is a short term certificate program covering advanced level concepts of Internet Marketing.
Duration: 4 months

Pre-requisites: Basic knowledge of Computers and Internet

Training Mode: Both classroom and online
Topics Covered:
Course content can be broadly classified into below topics:
  • Internet Marketing and Web Content Creation
  • On-Page and Off-Page SEO
  • Social Media Optimization and Marketing
  • Various Internet Marketing & PPC
For any further information regarding our short term Internet Marketing courses , feel free to contact our counselors at info@admecindia.co.in or call +91 (0) 981 181 8122. For a free demo, please note down the following details.
Skype Username: admec.multimedia.institute TeamViewer ID: 880 777 049

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